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Business Research

The research methods used in business research are both qualitative and quantitative. Qualitative research is used to gain an understanding of underlying reasons, opinions, and motivations. It provides insights into the problem or helps to develop ideas or hypotheses for potential quantitative research. Quantitative research is used to quantify the problem by way of generating numerical data or data that can be transformed into usable statistics. It is used to test hypotheses, look at cause and effect, and make predictions.

IDI / TDI

Opinionbolt points up the importance of better sampling and the adaptability of IDIs in achieving the study project's goal. The study and PII are kept private when conducting TDIs. Recoding of the conversation is only done with the respondent's knowledge and approval. To assist our client in confirming and assessing the veracity of the interviews, we offer digital audio recordings of all the finished interviews and transcripts as needed.

FGD

Focus groups are created by Opinionbolt to deliver interesting and educational activities to both our participants and clients. When arranging the facilities for FGDs, we take into account the customers' accessibility and convenience as well as their needs as clients.

Ethnography

Support for ethnographic research offers thorough knowledge on the consumer in terms of approach, cultural trends, habitual behaviours, and how social context affects product selection and usage. In order to gain insight into client trends, behaviours, and challenges, our researchers carefully watch and evaluate the home environment, pose questions, and listen.

Audit

The main goal of a mystery shopping exercise is to assess the level of customer service rendered or to gather data on various operational areas, allowing for the improvement of the services rendered to the client. At Opinionbolt, it is guaranteed to apply the most impartial and objective method of learning the real feedback by behaving as a customer.

For many businesses, Opinionbolt serves as a reliable partner and trusted resource. Every stage of your research and marketing journey is assisted by Opinionbolt.

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Contact No.: +91-9568755886

Email ID: info@opinionbolt.com