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Qualitative Research

Qualitative research is a type of research that uses data that is not numerical. This type of research is used to gain an understanding of people’s beliefs, experiences, and behaviors. Qualitative research is often used in the social sciences, but it can be used in other disciplines as well.

IDI / TDI

Opinionbolt points up the importance of better sampling and the adaptability of IDIs in achieving the study project's goal. The study and PII are kept private when conducting TDIs. Recoding of the conversation is only done with the respondent's knowledge and approval. To assist our client in confirming and assessing the veracity of the interviews, we offer digital audio recordings of all the finished interviews and transcripts as needed.

FGD

Focus groups are created by Opinionbolt to deliver interesting and educational activities to both our participants and clients. When arranging the facilities for FGDs, we take into account the customers' accessibility and convenience as well as their needs as clients.

Ethnography

Support for ethnographic research offers thorough knowledge on the consumer in terms of methodology, cultural trends, everyday elements, and how social context affects product choice and usage. In order to get insight into client trends, behaviours, and challenges, our researchers closely monitor and evaluate the home environment, pose questions, and listen.

Audit

The primary goal of a mystery shopping exercise is to assess the level of service that has been rendered to the client or to provide information about various operational issues, allowing for the improvement of the services provided to the customer. At Opinionbolt, it is guaranteed to utilise the most objective and impartial method of discovering the genuine feedback by assuming the role of a customer.

For many businesses, Opinionbolt serves as a reliable partner and trusted resource. Every stage of your research and marketing journey is assisted by Opinionbolt.

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Address: Dwarka, New Delhi

Contact No.: +91-9568755886

Email ID: info@opinionbolt.com